Submitted by advisorpod.com on
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| Market research can?t begin until you have defined your target markets. The mass affluent marketplace is a very broad definition, your ability to identify individual target markets will allow you to refine your marketing efforts and target specific groups of profitable prospects. Once your target markets have been defined, your goal is to locate those who are knowledgeable about those markets to interview for the purpose of capturing information that will help you increase your ability to attract clients from your chosen target markets. Listen to the Master Series Live at the Financial Panning Association: Nebraska Chapter meeting. | ||||||||
